For Indian D2C brands with COD delivery exposure
Every COD order is a bet on a delivery you can't fully control.
RTOOS is a practical system for cutting avoidable COD failures — from order confirmation to NDR recovery — that we're piloting with a small group of Indian D2C founders.
The MVP is built — we're now onboarding a small first group of Indian D2C brands to pilot it.
The order journey it's built around
Confirm before dispatch confirm
Lightweight COD confirmation flows to catch doubtful orders before money and inventory ship out.
Reduce risky COD risk
Practical rules for high-value, repeat-failure, and otherwise high-risk orders.
Recover failed deliveries confirm
A structured NDR follow-up sequence aimed at turning avoidable failed attempts into delivered orders.
What it includes
COD confirmation templatesReady-to-send customer messages and decision rules
Prepaid conversion nudgesSimple reasons for customers to pay before dispatch
Risk-rule playbookSignals founders can apply using existing order data
NDR recovery workflowA repeatable sequence for failed-delivery follow-up
Early access
Want to help shape it?
We're onboarding a small number of Indian D2C brands with COD or delivery exposure for the first pilots, and want your honest feedback as we refine it.